The attention for sustainability, healthy living and enjoyment is rooted and permanent. It suits new generations who have grown up with ease and enjoyment. We often lack the knowledge to successfully grow crops ourselves, which is why we offer new products, inspiration and information so that it does work.
The economic benefits of growing yourself will weigh less heavily for consumers. To be replaced by sustainability, experience and fun. We focus on modern themes that meet the needs of the new generation of vegetable gardeners and thus help retailers (our customers) with a new perspective and a new target group.
A vegetable garden is fun, no matter how big or small. Your own vegetable garden at a garden centre, in your backyard, in a square metre box or on your balcony, anything is possible. Putting your hands in the earth, caring for the plants and harvesting them. It brings you peace of mind and brings nature closer to you.
Gardening does not have to be difficult. With good seeds, handy products and a bit of attention and patience, anyone can do it. And we are happy to help you with the best seeds and equipment you need. And of course, we give tips to make everything that seems difficult, easier.
The growth of a seed into a crop, it remains a miraculous process. And it repeats itself constantly. How beautiful is it to sow, grow and harvest yourself and to see how nature manages it all? You can even do it on your balcony or with a few pots in your window sill.
How nice is it to eat what you have grown yourself? And how healthy is it if you know for sure that it is unsprayed? By growing (part of) your daily portion of fruit and vegetables yourself, you know what you are putting on the table. To your health!
A fresh head of lettuce, a few tomatoes, fresh herbs straight from your own garden or balcony. There is no better delicacy than real freshness.
How much you can grow of course depends on the space you have. If you do not have much room, think about growing herbs and sprouts. Enjoy your meal!
Flowers give colour and cheerfulness in spring and summer. It is wonderful to be able to enjoy them again after the cold months. Flowers contribute to biodiversity; our living and productive nature. Different species keep nature in balance. It is nice to be able to contribute to that.
A new generation of consumers is asking for new products that match their wishes and lifestyle. We regularly introduce new product lines or modernize existing product lines. Examples of this are:
Buzzy, a well-known, appealing brand in which we continue to go further with sustainability.
SOGO, the newest line of garden products. A collection with a fresh look that also appeals to the younger target group without basic knowledge and green fingers.
Bûten our renewed bird feed products. The brand stands for getting energy from nature and observing the outdoors. Good for humans and animals.
8440 AB Heerenveen
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